Daawat.Com ( http://www.daawat.com )
is a complete repository Website for cooking recipes. It has a wide variety of ethnic
foods, and many recipes for those on restricted diets such as diabetic or fat-free diets.
Daawat.Com is a WebSite based in USA which records 1 million hits
/ month. Our aim is to provide advertisers, e-commerce companies, direct response
marketers, interactive agencies, and organizations that are interested in increasing their
site traffic and web-based sales, with the most ROI-effective advertising solutions on the
Internet. Daawat.Com receives a wide variety of visitors from USA, Canada, UK & India,
so for best results please target your banners for these audience.
Rate Card: 1. Banner:
Once you sign up for Ad placement with us, your banners will be placed into our ad
rotation. We use a state of the art CGI banner rotation script that gives our advertisers
access to real time statistics. A 3rd party auditor is used to audit for ad campaign. Also
Advertisers can even check their own ads individually, in REAL-TIME! We only accept
banners that have width=468 pixels and height=60 pixels. They may be GIF, animated Gif or
JPEG format. You may use more than one banner. All banners are displayed at the top or
bottom of the page. We can control the CPM banner impressions depending on the budget
allocated.
Top : Cost is $15 (US) per 1000 (one thousand) banner impression
Bottom : Cost is $10 (US) per 1000 (one thousand) banner impression. CPM Impressions:
Our primary focus is targeted advertising sold on a cost-per-thousand impression (cpm)
basis. The basics of impression based advertising is that people pay for a set number of
impressions (views of their banner). The number of clickthroughs isn't taken into account.
Example:
Suppose we get banner impressions 15 CPM (30,000 impressions/month) at weighted 15% banner
rotation, it amounts to: for Top banner 15* 30 = $ 450 and for Bottom banner 30*10=$ 300.
We can keep this rotation at any % weighted banner rotation depending on your budget. 2. Labels:
We only accept advertisement Labels that have width=125 pixels and height=60 pixels. They
may be GIF, animated Gif or JPEG format
Top : $ 10 (US) per 1000 impressions Bottom : $ 5 (US) per 1000 impressions
Some Information: Access Information:
Total number of page impressions (not 'hits') served in a month: 300,000
Total number of US impressions: 179,000 (60%)
Average frequency of visit (how frequently do users visit yourday-daily, weekly, etc.)
Difficult to demonstrate...My best guess is 55% generally revisit the site and about 15%
new visitors add up every month Demographic Details:
Age 20 to 45
Sex Male: 43% Female: 57% (Best guess)
Country of origin: Indian Origin 82%
Country of residence: US (60%), Canada (22%), UK (6%), India(5%), UAE(5%) Rest (2%)
Estimated number of unique users (Global / US)
Total: 23000/month US: 15500/month Other insights:
Most of the visitors come from search engines directed like Yahoo (2000 searches/month),
Exite (400 searches/month), Hotbot (750 searches/month), Altavista (520 searches/month),
MSN (660 searches/month), Infoseek (320 searches/month), AOL Netfind (430 searches/month),
khoj (250 searches/month)
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